Free guides for your website or app
Short, practical checklists you can use before you order a website, app or software. No technical words needed.
Free guides
Simple checklists before you build
Open a card, follow the list, and your project will start faster and cost less to change later.
How to prepare a project brief
Five answers that give you an accurate quote.
- Who will use it: your customers, your staff, or both?
- What must a visitor be able to do: call you, book, buy, or sign in?
- Which languages and countries matter on day one?
- Which tools must connect: payment, accounts, WhatsApp, email?
- When do you need it, and what budget range feels right?
Content to collect for a website
Logo, photos, words and contact details.
- Your logo in good quality (PNG or SVG) and your brand colours
- Real photos of your team, shop, work or products
- A short text about the business and each service you offer
- Address, phone, WhatsApp, email and opening hours
- Prices or packages, if you want them on the site
Before you build a mobile app
Accounts, screens and the one main job of the app.
- Write the one main job of the app in a single sentence
- Open an Apple Developer account and a Google Play Console account in your company name
- List the screens a user sees, in order
- Decide what needs internet and what must work offline
- Prepare a privacy policy link; both stores ask for it
Domain and hosting basics
Keep them in your own name. Always.
- Register the domain in your company name, with your own email
- Turn on auto-renew so the website never goes offline by mistake
- Choose hosting with daily backups and a free SSL certificate
- Use a business email on your domain, like name@yourcompany.com
SEO starter checklist
What helps Google understand your site.
- One clear page for each service, with its own title and description
- A fast site that works well on phones
- A Google Business Profile with the same address and phone as your site
- Connect Google Search Console and submit your sitemap
- Write helpful articles that answer your customers' real questions
- Remember: nobody can promise the first place on Google
Website security checklist
Small habits that prevent big problems.
- Use long, different passwords and turn on two-step login
- Give each staff member their own login; never share one
- Keep the software, plugins and themes updated
- Keep a recent backup somewhere other than the server
- Never send passwords or card numbers by chat or email
Want to read more?
Our blog explains these topics in more depth, and the FAQ answers the most common questions.